Caesars named Sports Betting Partner and Official Casino Partner of Indianapolis Colts

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Caesars Entertainment and the Indianapolis Colts have signed a multi-year partnership making Caesars Sportsbook a premier sports betting partner and the only official casino partner of the team. This agreement expands upon the existing Colts-Caesars partnerships with Harrah's Hoosier Park Racing & Casino and Indiana Grand Racing & Casino.

As part of the expansion, the newly-launched Caesars Sportsbook will receive additional marketing and sponsorship assets, including the naming rights for Lucas Oil Stadium’s South Gate now called Caesars South Gate; the opening of a Caesars Sportsbook Lounge at the former Blue Room at Lucas Oil Stadium and Caesars Sportsbook’s sponsorship of the free-to-play “Pick 6” predictor game on the Colts Mobile App. "Expanding our sponsorship with the Colts to serve as their premier sports betting partner and only casino partner is an exciting step in our longstanding relationship," said Chris Holdren, Co-President of Caesars Digital. "Indiana has been a special place for our company, and we know how passionate these great sports fans are for their home team. Caesars will continue to push for innovation to bring the best in sports experiences, both in-person and on mobile, to the Hoosier State through Caesars Sportsbook and our partnership with the NFL." 

"We've been a proud partner with Caesars properties in Indiana for some time now, but this new partnership expands our ability to offer Colts fans a truly unique experience, whether at Lucas Oil Stadium or watching from home on gameday," added Roger VanDerSnick, Colts chief sales & marketing officer.